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Customer story · Restaurant brand

Direct online ordering in Cyprus, launched on time.

Burger King had no online ordering in Cyprus. On Ordering.co it launched a website and customer app in its own brand, with built-in delivery logistics and the marketing tools to run campaigns and special offers.

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A Burger King restaurant with a King Drive drive-thru sign and outdoor seating
Market
Cyprus
Business type
Fast-food chain
Channels
Website · Customer app
Delivery
Built-in logistics management

The operating context

No online ordering, and little time to launch.

Burger King, the fast-food chain known for its flame-grilled burgers, had no online ordering platform in Cyprus. Delivering orders on time and accurately was also a challenge.

Marketing and special offers are central to its strategy, so the brand needed a solution it could launch quickly, customize to its brand guidelines, and use to bring guests back through direct channels.

What Burger King Cyprus needed

  • An easy-to-use online ordering platform.
  • Logistics that deliver orders on time and accurately.
  • Tools to promote special offers and build guest loyalty.
  • An interface customized to Burger King's brand guidelines.
  • A fast deployment to meet growing demand for online ordering.
  • More sales through direct ordering channels.

How it connects

From the guest's order to the delivery.

Guests order on the Burger King website or app. Ordering.co runs the menu, offers, and loyalty tools, and its built-in logistics take each order through delivery.

  1. Guests order from

  2. Ordering.co runs

  3. Stores and delivery

What they built

The surfaces behind Burger King Cyprus online ordering.

Ordering website

A website in Burger King's colors and branding, where guests enter their zip code, browse the menu by category, and review their order before checkout.

  • Interface, colors, and branding aligned with Burger King's guidelines.
  • Special offers in their own menu category.
  • An order summary with item options, delivery fee, and total.
Explore Ordering Web
Burger King Cyprus website home page with a Start your order zip code search and links to download the app
Burger King Cyprus website menu with special offers such as the Classic King Box, and an order summary with the delivery fee and total in euros

Customer app

A fully responsive customer app gives guests the same menu and ordering flow on their phones.

  • Zip code search to find the right store.
  • Menu categories such as Halloumi Kings, with prices in euros.
  • Campaigns, promotions, and special offers from the marketing and loyalty tools.
Explore Ordering Apps
Burger King Cyprus customer app home screen with a zip code search
Burger King Cyprus customer app showing Halloumi Kings burgers and meals with prices in euros

Delivery logistics

Built-in logistics management takes each order from the restaurant to the guest. Drivers work from their own app, with order notifications, route information, and communication with the restaurant team.

  • Deliveries managed in the same platform as orders.
  • A driver app for notifications, routes, and communication.
  • A store app where restaurant staff receive and process orders.
Explore Ordering Delivery
Burger King driver app login screen next to a search screen with date and dropdown filters

Results

What changed for Burger King Cyprus.

  • Launched on time

    The online ordering solution went live within the desired timeframe, giving Burger King an online presence in Cyprus.

  • More direct sales

    Sales through direct ordering channels grew, and the customer base expanded.

  • More efficient delivery

    The integrated logistics system made deliveries more prompt and accurate across Cyprus.

  • Targeted campaigns

    Marketing and loyalty tools let Burger King run targeted campaigns and special offers.

  • More satisfied guests

    Guests gave positive feedback on the ordering experience.

Launching direct online ordering for your brand?

Tell us about your menu, delivery model, and marketing plans, and we'll show you how Ordering.co fits.

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