Help every customer find the right store and order from it.
A multi-store storefront begins with a simple customer decision: which location can serve this order? From there, the menu, prices, hours, fulfillment choices, and checkout reflect that store, so the customer always knows who is preparing the order.
Start with the customer's address or selected location, then keep that choice visible through the order.
Multi-store ordering
One customer journey, with each store recognizable.
One storefront, every store
Give customers a clear path from a shared entry point to the location that will prepare or fulfill their order.The right store, found for them
Let the customer choose a location or use address information to narrow the available choices before the menu appears.Local menus, one brand
Show the menu, hours, availability, and fulfillment choices that apply to the store the customer selected.Store context follows the order
Treat the selected location as part of the order record so the team can design the downstream handoff around the right store.The decisions that shape the customer’s journey.
Store finder
Define how customers find a store: an address, a shared location, a store list, or a combination that suits the business.Per-store menus and prices
Connect the chosen store to the menu, availability, and price information customers should see for that location.Hours and delivery zones
Make store hours, ordering windows, delivery areas, and pickup options clear before a customer invests time building a cart.Multi-store checkout
Decide whether one checkout is always tied to a single location or whether the business needs a defined multi-location basket rule.Market-specific choices
Where your business operates across markets, identify the language, currency, catalog, and store rules that change the ordering experience.A page for every location
Plan a clear location page for customers who arrive looking for a specific restaurant, store, or fulfillment point.Store finder
How a customer finds the right store.
The store finder should answer a practical question quickly: where can this customer order? Keep the resulting choice visible through menu browsing and checkout so the customer understands which location is serving them.
- 01Enter an address or share locationOffer the location input your business can support, whether that is an address, a shared position, or an explicit store selection.
- 02See the stores that can serve itPresent the choices with the information customers need to decide, such as store name, current hours, and applicable fulfillment methods.
- 03Open that store's menuUse the selected store to determine which menu details and fulfillment options appear before the customer adds an item.
- 04The order routes to that storeCarry the selected store into checkout and define the exception path for any business that needs a different basket or fulfillment rule.
- 05The customer gets a confirmationA confirmation email or text message follows, with the selected store's address, phone number, and an estimated pickup or delivery time.
One infrastructure
Treat the storefront as the visible edge of a store model.
The customer-facing experience only works when the location, catalog, fulfillment choices, and order destination agree. Map those operating relationships across the channels your business chooses to support.
- Storefront
- App
- Kiosk
- Phone
- AI agent
- Merchant App
- POS
- Drivers
- Loyalty & CRM
What customers see
A consistent brand for customers, with each store’s details kept true.
Customers trust a multi-store storefront when the shared brand stays consistent and each location shows its real menu, availability, hours, and delivery rules. Make ownership of that information explicit before rollout; the back office that manages it is covered in multi-location operations.
- Master catalog
- Set the catalog structure that keeps the network recognizable to customers, then document which store-level changes are permitted.
- Per-store settings
- Assign ownership for the local information that affects an order, including hours, availability, and fulfillment choices.
- Roles and permissions
- Define which roles need a network view and which roles should work only with their own locations.
- One view of the network
- Decide which store, region, or brand questions the operating team needs to answer from the ordering data.
One storefront for the whole network.
Bring your location model, fulfillment rules, and customer journey to a working session and map the store-selection experience together.