Offer presentation

Give every offer a clearer place in the ordering journey.

Ad Banners help teams plan how promotional messages can appear alongside the products and moments that make them relevant.

Talk to Ordering.co Explore the approach

The design question

A banner is part of the customer experience, not just a promotional surface.

Start with the offer, the intended audience, and the step in the journey. Then confirm placement, targeting, data use, and measurement for the products in scope.

Put your best items where customers see them first.

Mark any product as featured from its own settings, and it appears in a featured list on your ordering page, no separate banner design required.

Where you use it: Dashboard, Categories & products

Dashboard product settings panel with a Featured toggle turned on, alongside fields for minimum and maximum order quantity and calories.

Feature a product

One toggle, no separate campaign: Open a product, go to its Advanced settings, and turn on Feature to add it to your featured list.
Shown prominently: Featured products display prominently on your ordering page, separate from customers browsing the regular menu.
Change it anytime: Feature as many or as few products as you like, and update the list whenever you want.

Why it matters

Promote what matters nowHighlight a new item, a seasonal dish, or a limited-time product without waiting on a banner design.

Capability areas

Build a deliberate banner plan.

Use these areas to define the targeting, testing, and personalization that fit your configuration.

Creative direction

Connect banner creative with the offer or message the customer should understand.

Placement and context

Consider where a banner belongs in the ordering flow and what content surrounds it.

Audience criteria

Discuss the segments or conditions that may determine who sees an offer.

Message recall

Use a clear, relevant message instead of assuming attention or conversion.

Review and refinement

Define what feedback or data the team needs before changing creative or placement.

Offer context

Keep the banner aligned with the catalog and conditions it is intended to support.

Placement with purpose

Match the message to a useful moment.

Place banners around the customer journey, the content that surrounds them, and the operating rules of your experience.

Which ordering step is appropriate for this message?
Which audience and conditions need to be defined?
What evidence will guide a later revision?

Ad banner placement illustration — A banner placed in an ordering flow.

Plan promotions as part of the ordering experience.

Bring the audience, offer conditions, and customer journey into the same conversation.

Talk to Ordering.co Explore the platform