---
title: "Upselling"
description: "Plan upsell product recommendations shown before checkout, with offer rules tailored to your Ordering.co implementation."
canonical: https://www.ordering.co/features/upselling-feature/
---

Product recommendations

# Offer the next relevant item before checkout.

Upselling helps you plan contextual product or service recommendations so customers can consider a complement before they complete an order.

[Talk to Ordering.co ](https://www.ordering.co/contact/)[Explore the flow](#offer-flow)

Offer selection, eligibility, presentation, and availability depend on the products, channels, and configuration selected for your operation.

![Illustrative product recommendation before checkout](https://www.ordering.co/media/features/62ca746434b4c2bb97992edcc6c7630897022711b7e4ea8c20f599101e4f073f.png)

Checkout prompt

## Offer one relevant item without leaving checkout.

Upselling surfaces a complementary item, a drink or a side, right in the checkout panel, so a customer can add it in one tap and keep reviewing their order.

Where you use it: Customer app and storefront checkout

![Checkout panel for Pizza Place showing the cart subtotal, service fee, and delivery fee above a "Do you want something else?" card recommending a Pepsi with an Add button.](https://www.ordering.co/media/blog/9b5876e994de78eefc3d326989ca182fe2c83706c1efb0fd919c7cb2256a2d3d.jpg)

### What the customer sees

- A prompt in the checkout panel

  A "Do you want something else?" card appears with the recommended item, its price, and an Add button, next to the order the customer is about to place.

- Added in one tap

  The customer adds the item from the prompt without leaving checkout or losing their place in the order.

- A complement to the order

  The recommendation is a product that pairs with what is already in the cart, such as a drink alongside a meal.

- Personalized by order history

  The suggested item can be tailored to what the customer orders often, such as the side dish that usually pairs with their regular meal.

### Why it matters

- **A higher order value without a hard sell**One relevant suggestion at the moment of checkout, instead of a discount or an unrelated pop-up, keeps the customer focused on completing the order.

A purposeful recommendation

## Make every offer specific to the order in front of the customer.

Use beverages, desserts, or another service to define which complements fit your catalog and service model.

1. 01

   ### Choose the offer

   Select the product, service, or complement you want to present in the relevant ordering context.

2. 02

   ### Present the recommendation

   Decide where an eligible customer should encounter the recommendation before checkout.

3. 03

   ### Review the rules

   Confirm how product selection, availability, and offer behavior should work for the chosen setup.

The customer moment

## Present the complement without interrupting the order.

A recommendation can be an opportunity to surface a useful addition, but its timing and presentation should fit the ordering channel and the customer experience you are creating.

![Illustrative upsell configuration and recommendation view](https://www.ordering.co/media/features/1ae0396dad5eb4b192e0f600b90e1551b6b21bfe3904a26ffcfcd21da20302ba.png)

Illustrative menu with a featured product and order summary.

![Illustrative product settings for an upsell offer](https://www.ordering.co/media/features/94524e08c23765df4993844956ccd47a86a5be4c42b4fe1896c2ac4b84239e60.png)

Illustrative product settings for an upsell offer.

Configuration questions

## Set offer rules before the customer sees a recommendation.

Define the ordering channel, customer eligibility, catalog behavior, and product conditions for each offer.

- Which products or services may be recommended?
- Which conditions make an offer eligible?
- Where should the customer encounter the offer?

[Read Ordering.co documentation](https://docs.ordering.co/)

## Design recommendations around the order, not a generic prompt.

Tell us which complements you want to evaluate and how they should appear in your customer experience.

Product guide: [Review suggested products before checkout](https://docs.ordering.co/docs/products/customer-app/browse/upselling/)

[Talk to Ordering.co](https://www.ordering.co/contact/)[Explore all features](https://www.ordering.co/features/all-features/)