---
title: "Product options and modifiers"
description: "Customers customize products with options and modifiers, from size and color to engraving. Set conditions, ranking, and bundles from the dashboard."
canonical: https://www.ordering.co/features/product-options-modifiers/
---

[Menus and catalog](https://www.ordering.co/features/all-features/?category=menu#feature-catalog)

# Let customers build the order they actually want.

Customers choose from options and modifiers, such as pizza toppings by half, size, color, material, add-ons, or a personalization request, and your team sets them up once from the dashboard, with the conditions, ranking, and price rules each product needs.

[Start for free](https://accounts.ordering.co/)[Book a demo](https://www.ordering.co/contact/?meeting=demo#book)

Included in every plan

Restaurant, Marketplace, and Enterprise

Works in

- Dashboard

[See pricing](https://www.ordering.co/pricing/)

Product options and modifiers

## What you can do

- ### Modifiers and add-ons

  Attach options such as size, color, material, or extra items to a product.

- ### Conditional selections

  Set a minimum and maximum number of choices for each option group.

- ### Option ranking

  Rank options by popularity, availability, or sales history so the best sellers show first.

- ### Personalization

  Collect custom text or a design for engraving or a personalized item.

- ### Packages and bundles

  Offer a bundle of related products at a discounted price.

- ### Automatic price updates

  The price updates as soon as a customer selects an option.

- ### Works across categories

  The same option system covers food, clothing, furniture, and electronics.

- ### Built from the dashboard

  Your team creates and manages option groups from the dashboard, matching your brand.

Dashboard

## Rank options so the best sellers stand out

Product option ranks let a business prioritize certain products and options over others, based on popularity, availability, or sales history.

- Rank menu items or products by popularity so the most in-demand ones show first
- Rank specific options, such as toppings or sides, to highlight best-selling choices
- Rank by availability, so customers only see options that can be fulfilled
- A ranked list helps customers find what they want faster, reducing time spent ordering

Website and apps

## Options that match how customers buy

Customers customize an order with the options that make sense for what they’re buying, from a T-shirt size to a couch’s upholstery.

- Size options, commonly used for clothing and footwear
- Color options, for clothing, accessories, and home decor
- Material options, such as leather or fabric for a couch, or wood or metal for a table
- Customization options for adding personal text or a design, useful for gifts, invitations, or promotional items
- Packages or bundles that combine related products at a discounted price

Website and apps

## More control for complex products

Let customers build a half-and-half pizza by choosing where each topping goes. In Ordering.co’s website, a selected modifier can show Left half, Right half, and Whole when half options are enabled for its group.

- Choose Left half or Right half for a topping on one side, or Whole for the entire pizza
- Enable Allow half option & price in the dashboard and set each modifier’s full and half prices separately
- The half price is the amount you configure; it is not automatically 50% of the full price
- Required choices, selection limits, and modifier quantities still depend on the option group’s configuration
- Choose from a list of available options for each product, including size, color, and material
- Selecting options updates the price automatically to reflect the choice
- Advanced options include more complex choices, such as engraving or custom graphics
- Available across many kinds of products, from clothing and accessories to home goods and electronics

![Pizza customization showing Left half, Right half, and Whole, with Right half selected for Deep Pan](https://www.ordering.co/_astro/pizza-half-options.B5lDiHnx.webp)

Choose which part of the pizza receives a modifier. Available choices and prices follow your menu configuration.

Dashboard

## Built from the dashboard, ready for every order

The option builder inside the ordering platform lets a team set up how customers customize a product, such as size, color, and add-ons, so ordering matches the brand and leaves less room for mistakes.

- Build customization choices, such as size, color, and add-ons, for a product from the dashboard
- Keep the customer-facing options consistent with brand guidelines
- Reduce ordering errors by making choices explicit at the point of sale

## Good to know

- Product option ranks, option types, advanced options, and the option builder are all part of the same product options and modifiers system.

## Related

- [Menu management](https://www.ordering.co/features/menu-management/)
- [Menu importers](https://www.ordering.co/features/menu-importers/)
- [Custom checkout fields](https://www.ordering.co/features/custom-checkout-fields/)
- [Service availability controls](https://www.ordering.co/features/service-availability-controls/)

[See all features](https://www.ordering.co/features/all-features/#feature-catalog)

## See how it fits your operation.

Start a free trial, or walk through your setup with the Ordering.co team.

Product guide: [Configure product options](https://docs.ordering.co/docs/products/dashboard/stores/create-edit-product/product-options/)

[Start for free](https://accounts.ordering.co/)[Book a demo](https://www.ordering.co/contact/?meeting=demo#book)
