--- title: "The Cheesecake Factory Mexico: online ordering" description: "How The Cheesecake Factory Mexico launched online ordering, catering, marketing, and delivery logistics on Ordering.co." canonical: https://www.ordering.co/customers/the-cheesecake-factory/ --- ![The Cheesecake Factory](https://www.ordering.co/assets/customer-logos/the-cheesecake-factory.webp) Customer story · Restaurant brand # The same brand experience, now ordering online in Mexico. When The Cheesecake Factory expanded into Mexico, it needed online ordering and catering that looked like its US experience, with logistics to deliver orders correctly. Its ordering website, marketing, loyalty, and delivery automation run on Ordering.co. [Talk to Ordering.co](https://www.ordering.co/contact/)[All customer stories](https://www.ordering.co/customers/) ![A slice of cheesecake with berry topping, strawberries, and blueberries on a dark plate, under The Cheesecake Factory logo](https://www.ordering.co/_astro/cheesecake-cover.BqhAmwt9_OLjfO.webp) - Market Mexico - Business type Restaurant chain - Channels Ordering website · Catering - Ordering.co tools Ordering · Marketing · Loyalty · Delivery automation The operating context ## A US brand standard for a new market. The Cheesecake Factory is a restaurant chain known for a wide range of desserts and entrees. As it expanded into Mexico, it needed its own solution for online ordering and catering. Marketing and special offers were central to the business plan, and delivery had to work correctly as online demand grew. ### What The Cheesecake Factory Mexico needed - An ordering experience customized to look like the US solution, to keep the brand consistent. - The same level of quality service guests expect from the brand. - A fast launch that could meet growing demand for online ordering and catering. - Built-in logistics to handle the complexity of delivering orders correctly. - Marketing and special offers tied to the ordering channel. How it connects ## From the guest's order to the right store. Guests order on the brand's own website, choose delivery or pickup, and find a nearby store. Ordering.co runs the offers, loyalty, and delivery logistics behind each order. 1. ### Guests order from - [The Cheesecake Factory Mexico ordering website](https://www.ordering.co/platform/ordering-web/) - [Catering orders](https://www.ordering.co/features/catering/) 2. ### Ordering.co runs - [Targeted marketing and special offers](https://www.ordering.co/features/advanced-offers/) - Loyalty tools - [Delivery automation](https://www.ordering.co/platform/ordering-delivery/) 3. ### Stores and delivery - Delivery or pickup from a nearby store - [Built-in logistics for delivery orders](https://www.ordering.co/platform/ordering-delivery/) What they built ## The website behind The Cheesecake Factory Mexico's online orders. ### Branded ordering website A website customized to match The Cheesecake Factory's US experience, where guests browse the menu by category, open each dish, and place an order. - Menu categories such as desserts, drinks, salads, and Skinnylicious®. - A store page for each restaurant with its own menu. - Targeted marketing and special offers on the direct channel. [Explore Ordering Web](https://www.ordering.co/platform/ordering-web/) ![The Cheesecake Factory Mexico website with its menu categories over a photo of the restaurant dining room](https://www.ordering.co/_astro/website-menu.DEltUh1k_Z2dlIym.webp) ![A laptop showing The Cheesecake Factory Parque Delta store page, with delivery and pickup options and menu categories](https://www.ordering.co/_astro/store-page-laptop.CjiS1qfV_9s9Ae.webp) ### Delivery, pickup, and store finder Guests choose delivery or pickup, enter an address, and see the stores available nearby before starting an order. Delivery orders then move through the built-in logistics system. - Delivery and pickup options on the same page. - Stores shown on a map within a set distance of the guest's address. - Delivery automation that helps orders arrive correctly. [Explore Ordering Delivery](https://www.ordering.co/platform/ordering-delivery/) ![Store finder on The Cheesecake Factory Mexico website, with delivery and pickup options, an address in Guadalajara, and a map](https://www.ordering.co/_astro/store-finder.Bz7yvUHa_po3Vc.webp) Results ## What changed for The Cheesecake Factory Mexico. - ### An on-time launch The new website launched on time, with a more intuitive experience that increased sales from direct ordering channels. - ### Offers that build loyalty Targeted marketing and special offers helped increase sales and customer loyalty. - ### Deliveries handled correctly The built-in logistics system handled the complexity of delivery, which led to greater customer satisfaction and retention. - ### A more efficient operation The restaurant improved its overall efficiency and profitability while keeping the brand's guest experience. ## More customer stories Operators with a similar business, region, or setup. - Restaurant brandsColombia ### [Archie's Colombia](https://www.ordering.co/customers/archies-colombia/) A faster, redesigned ordering website with custom product options, promotions, and in-house and Rappi delivery. Products: Ordering Web · Delivery - Restaurant brandsMexico ### [Burger King Mexico](https://www.ordering.co/customers/burger-king/) Self-ordering kiosks trialed at an airport and deployed across multiple stores, plus online ordering. Products: Ordering Kiosk · Ordering Web · Loyalty & offers - Restaurant brandsMexico ### [Chili's Mexico](https://www.ordering.co/customers/chilis-mexico/) A responsive ordering website matching its US brand, with marketing and loyalty tools and built-in delivery logistics. Products: Ordering Web · Delivery · Loyalty & offers ## Bringing your restaurant brand to a new market? Tell us how your brand orders, delivers, and runs promotions today, and we'll show you how Ordering.co fits. [Talk to Ordering.co](https://www.ordering.co/contact/)[See a live demo](https://www.ordering.co/demo/)