---
title: "MyLocal: local food, alcohol and grocery delivery"
description: "How MyLocal launched a branded website and iOS and Android app for local food, alcohol, and grocery orders on Ordering.co."
canonical: https://www.ordering.co/customers/mylocal/
---

![MyLocal](https://www.ordering.co/assets/customer-logos/mylocal.webp)

Customer story · Local ordering platform

# Local businesses, one ordering platform.

MyLocal is an ordering platform in the Northwest of Ireland where customers order food, alcohol, groceries, and more from local businesses. Its website and iOS and Android app run on Ordering.co, with delivery, marketing, and special offers built in.

[Talk to Ordering.co](https://www.ordering.co/contact/)[All customer stories](https://www.ordering.co/customers/)

![MyLocal website home page with the headline It's Our Local, a delivery address search, and the four steps to place an order](https://www.ordering.co/_astro/website-home.CLo0ITmo_2p5GoF.webp)

- Region

  Northwest of Ireland

- Business type

  Local ordering platform

- Categories

  Food · Alcohol · Groceries

- Channels

  Website · iOS and Android app

The operating context

## A growing local platform that needed to move fast.

MyLocal is an ordering platform in the Northwest of Ireland and the fastest-growing in the region. Customers use it to order food, alcohol, groceries, and more from local businesses.

MyLocal needed online ordering with built-in logistics to deliver orders properly. Marketing and special offers were central to its strategy, and the platform had to follow its brand design and working guidelines and be ready quickly.

### What MyLocal needed

- Online ordering with built-in delivery logistics.
- An intuitive, easy-to-use experience.
- Full customization to MyLocal's brand design and working guidelines.
- Marketing and loyalty tools to attract and retain customers.
- A fast launch.

How it connects

## From the customer's address to the local business.

Customers enter their address, find local businesses, and order on the website or the app. Ordering.co runs the catalog, offers, and delivery behind both.

1. ### Customers order from

   - [MyLocal website](https://www.ordering.co/platform/ordering-web/)
   - [My Local Ordering app for iOS and Android](https://www.ordering.co/platform/ordering-apps/)

2. ### Ordering.co runs

   - [Local businesses found by delivery address](https://www.ordering.co/solutions/marketplaces/)
   - [Marketing and special offers](https://www.ordering.co/features/advanced-offers/)
   - My Local E-Wallet credit and loyalty tools

3. ### Orders and delivery

   - Orders accepted and prepared by each business
   - Pickup or delivery
   - [Delivery automation](https://www.ordering.co/platform/ordering-delivery/)

What they built

## The surfaces behind MyLocal.

### Website and e-wallet

On the website, customers find local businesses by address and can buy My Local E-Wallet credit to spend or send as a gift.

- Address search to find businesses that deliver to the customer.
- E-wallet credit in set amounts.
- Credit that customers keep or send to someone else.

[Explore Ordering Web](https://www.ordering.co/platform/ordering-web/)

![My Local E-Wallet page on the MyLocal website, with e-wallet credit options and an empty cart](https://www.ordering.co/_astro/website-wallet.DcDUSQH9_Z1HBiRt.webp)

### My Local Ordering app

The iOS and Android app lets customers log in, sign up, or continue as a guest, and order from the same local businesses and e-wallet credit as on the website.

- Available on iOS and Android.
- Login, sign-up, or guest ordering.
- The same e-wallet credit as the website.

[Explore Ordering Apps](https://www.ordering.co/platform/ordering-apps/)

![MyLocal app welcome screen with the line It's Your Local and buttons to log in, sign up, or continue as a guest](https://www.ordering.co/_astro/app-welcome.CqNwf7J-_mNcfe.webp)

![My Local E-Wallet in the MyLocal app, listed under food, retail, alcohol, and groceries, with a credit option](https://www.ordering.co/_astro/app-wallet.C_Jg8qzk_1V0WYL.webp)

Results

## What changed for MyLocal.

- ### Launched as planned

  MyLocal launched its new platform as planned.

- ### More sales from direct channels

  A more intuitive user experience led to more sales from direct ordering channels.

- ### Orders delivered properly

  Built-in logistics made sure orders were delivered properly.

- ### Customers attracted and retained

  Marketing and loyalty tools helped MyLocal attract and retain customers, further increasing sales.

## More customer stories

Operators with a similar business, region, or setup.

- Marketplaces & retailSpain

  ### [Watson](https://www.ordering.co/customers/watson/)

  Watson runs a responsive ordering website with delivery and special offers for hundreds of listed stores in Spain.

  Products: Ordering Web · Delivery · Loyalty & offers · Marketplace

- Restaurant brandsCyprus

  ### [Burger King Cyprus](https://www.ordering.co/customers/burger-king-cyprus/)

  A branded website and customer app with built-in delivery logistics and marketing and loyalty tools.

  Products: Ordering Web · Ordering Apps · Delivery · Loyalty & offers

- Delivery businessesSweden

  ### [Food Planet](https://www.ordering.co/customers/foodplanet/)

  Own ordering website, customer app, driver app, and store app in Karlshamn, Sweden, replacing manual delivery.

  Products: Ordering Web · Ordering Apps · Delivery · Loyalty & offers

## Building a local ordering platform?

Tell us about the businesses you serve and how you deliver, and we'll show you how Ordering.co fits.

[Talk to Ordering.co](https://www.ordering.co/contact/)[See a live demo](https://www.ordering.co/demo/)