--- title: "Food Planet: direct ordering and delivery in Sweden" description: "How Food Planet launched its own ordering website, customer app, driver app, and store app on Ordering.co and cut its reliance on third-party platforms." canonical: https://www.ordering.co/customers/foodplanet/ --- ![Food Planet](https://www.ordering.co/assets/customer-logos/foodplanet.webp) Customer story · Delivery platform # Its own ordering channel, from the first click to the doorstep. Food Planet, in Karlshamn, Sweden, replaced manual delivery and third-party dependence with its own website, customer app, driver app, and store app on Ordering.co. [Talk to Ordering.co](https://www.ordering.co/contact/)[All customer stories](https://www.ordering.co/customers/) ![Food Planet website home page in Swedish, with a delivery address search, a Find restaurant button, and the cities Karlshamn, Knivsta, and Olofström](https://www.ordering.co/_astro/website-home.CahqdxpP_ZYz5T.webp) - Market Karlshamn, Sweden - Orders 4,569 - Channels Web · Customer app - Operations apps Driver app · Store app The operating context ## Growing online without a system of its own. Food Planet is a food business in Karlshamn, Sweden. It had no efficient online ordering platform, and its delivery process was manual and prone to errors, which led to late deliveries. Its marketing tools were limited, and it depended on third-party platforms that charged commissions. Food Planet wanted a direct channel in its own brand that could launch quickly. ### What Food Planet needed - Online ordering on its own website and mobile app. - Delivery automation to replace a manual process. - Marketing and loyalty tools to create and promote special offers. - A customer experience that follows its brand identity. - Stronger direct channels to reduce commissions paid to third parties. - A fast implementation. How it connects ## One order, from the guest to the store and the driver. Guests order on Food Planet's website or app. Stores manage the order in the store app, and drivers deliver it with the driver app. 1. ### Guests order from - [Food Planet ordering website](https://www.ordering.co/platform/ordering-web/) - [Food Planet customer app](https://www.ordering.co/platform/ordering-apps/) 2. ### Ordering.co runs - [Delivery automation](https://www.ordering.co/platform/ordering-delivery/) - [Targeted promotions](https://www.ordering.co/features/advanced-offers/) - [Loyalty programs](https://www.ordering.co/integrations/loyalty/) 3. ### Stores and delivery - [Orders managed in the store app](https://www.ordering.co/platform/ordering-merchant/) - [Deliveries on the driver app](https://www.ordering.co/platform/driver-app/) What they built ## A website and three apps under one brand. ### Ordering website Guests enter their address, choose delivery, and see the restaurants available to order from, each with its hours, delivery fee, and minimum order. - Built to Food Planet's brand guidelines. - Delivery or pickup at the start of every order. - Promotions and loyalty rewards for returning guests. [Explore Ordering Web](https://www.ordering.co/platform/ordering-web/) ![Food Planet website listing restaurants with photos, opening hours, delivery fees, and minimum order amounts](https://www.ordering.co/_astro/website-restaurants.BIt23orP_ZJyHGQ.webp) ### Customer app The Food Planet app gives guests the same ordering flow on mobile, starting with a choice between delivery and pickup. - Language, delivery or pickup, and address on the first screen. - Restaurant list with photos and delivery details. [Explore Ordering Apps](https://www.ordering.co/platform/ordering-apps/) ![Food Planet customer app start screen in Swedish, asking the guest to choose delivery or pickup and enter an address](https://www.ordering.co/_astro/customer-app-start.ByfQPgfH_19bmld.webp) ![Food Planet customer app listing restaurants in Karlshamn with photos and delivery details](https://www.ordering.co/_astro/customer-app-restaurants.DksiFLsZ_Crc65.webp) ### Driver and store apps Drivers and store staff each have a Food Planet app. Stores process incoming orders, and drivers receive and complete deliveries, replacing the old manual process. - Delivery automation for faster, more accurate fulfillment. - Separate sign-in for drivers and stores. [Explore the Driver App](https://www.ordering.co/platform/driver-app/) ![Food Planet driver app sign-in screen with email and password fields](https://www.ordering.co/_astro/driver-app-login.1oah_Dik_1OfeTe.webp) ![Food Planet store app sign-in screen over a city skyline at night](https://www.ordering.co/_astro/store-app-login.DAYmi-k3_ZN1eN0.webp) Results ## What changed for Food Planet. - ### Launched on time The new online ordering solution launched within the timeframe Food Planet wanted. - ### More direct orders Direct orders on the website and app increased, raising sales and customer reach. - ### Faster, more accurate deliveries Streamlined delivery logistics led to faster and more accurate deliveries and positive reviews. - ### Promotions and loyalty Marketing and loyalty tools let Food Planet run promotional campaigns and reward repeat customers. - ### Lower commissions Moving orders to its own channels reduced the commissions Food Planet paid to third-party platforms. ## More customer stories Operators with a similar business, region, or setup. - Restaurant brandsCyprus ### [Burger King Cyprus](https://www.ordering.co/customers/burger-king-cyprus/) A branded website and customer app with built-in delivery logistics and marketing and loyalty tools. Products: Ordering Web · Ordering Apps · Delivery · Loyalty & offers - Restaurant brandsAlbania ### [KFC Albania](https://www.ordering.co/customers/kfc-albania/) A branded website, customer app, store and driver apps, and delivery dashboards for KFC's online orders in Albania. Products: Ordering Web · Ordering Apps · Delivery · Loyalty & offers - Restaurant brandsKosovo ### [KFC Kosova](https://www.ordering.co/customers/kfc-kosova/) A branded website, customer app, store and driver apps, and delivery dashboards for KFC's online orders in Kosovo. Products: Ordering Web · Ordering Apps · Delivery · Loyalty & offers ## Paying too much in third-party commissions? Tell us how you take orders and deliver today, and we'll show you how an Ordering.co direct channel fits. [Talk to Ordering.co](https://www.ordering.co/contact/)[See a live demo](https://www.ordering.co/demo/)