---
title: "Online Ordering and Delivery Blog — Page 13"
description: "Notes from the team building Ordering.co: how orders route to stores, how dispatch picks a driver, and what to decide before you launch, page 13 of 16."
canonical: https://www.ordering.co/blog/page/13/
---

# How ordering infrastructure actually works — Page 13

Notes from the people building the platform: how an order finds the right store, how dispatch picks a driver, and the decisions worth making before you launch. Written for the operators and engineers who have to run it on Monday.

[See a live demo](https://www.ordering.co/demo/)[What's new](https://www.ordering.co/changelog/)

Blog

## Latest posts.

Search requires JavaScript. Browse [all articles](https://www.ordering.co/blog/), [guides](https://www.ordering.co/blog/guides/) or the topic links above.

Showing 241–260 of 316 articles

- 4 min read

  ## [How An Online Ordering System Can Drive New Sales And Improve Your Profit](https://www.ordering.co/blog/how-an-online-ordering-system-can-drive-new-sales-and-improve-your-profit/)

  In this digital age, an online ordering system is all but mandatory. Your competition already has a presence online, & you’re all vying for your shopper's…

  - Solutions and Use Cases

- 5 min read

  ## [How DoorDash works/ Business model explained](https://www.ordering.co/blog/how-doordash-works-business-model-explained/)

  How DoorDash works/ Business model explained. You have probably already heard of Uber-Eats and other big players in the food delivery industry.

  - Solutions and Use Cases

- 6 min read

  ## [How to brand your flower delivery service: 4 Branding principles](https://www.ordering.co/blog/how-to-brand-your-flower-delivery-service-4-branding-principles/)

  How to brand your flower delivery service: 4 Branding principles

  - Solutions and Use Cases

- 4 min read

  ## [How to build a customer-friendly mobile site for your restaurant](https://www.ordering.co/blog/how-to-build-a-customer-friendly-mobile-site-for-your-restaurant/)

  How to build a customer-friendly mobile site for your restaurant

  - Solutions and Use Cases

- 5 min read

  ## [Hyperlocal and E-Commerce: How are they different?](https://www.ordering.co/blog/hyperlocal-and-e-commerce-how-are-they-different/)

  The term Hyperlocal has been around for years now, yet many people still wonder what separates it from regular e-commerce shops and apps.

  - Solutions and Use Cases

- 3 min read

  ## [Online Food Ordering. Essential for restaurants.](https://www.ordering.co/blog/online-food-ordering.-essential-for-restaurants/)

  Online Food Ordering Essential for restaurants

  - Solutions and Use Cases

- 3 min read

  ## [Start making money, don't give it away to third parties · The Ubereats strategy.](https://www.ordering.co/blog/start-making-money-dont-give-it-away-to-third-parties-the-ubereats-strategy/)

  Start making money, don't give it away to third parties The Ubereats strategy.

  - Solutions and Use Cases

- 5 min read

  ## [The 12 Most Important Components to Consider Before Starting an Online Marketplace](https://www.ordering.co/blog/the-12-most-important-components-to-consider-before-starting-an-online-marketplace/)

  The 12 Most Important Components to Consider Before Starting an Online Marketplace So, you plan to start on the online marketplace. Well done you.

  - Solutions and Use Cases

- 5 min read

  ## [Top 7 uses of promotion tools in your hyperlocal marketplace](https://www.ordering.co/blog/top-7-uses-of-promotion-tools-in-your-hyperlocal-marketplace/)

  Top 7 uses of promotion tools in your hyperlocal marketplace. Having strong marketing tools in place is the first thing you should consider when…

  - Solutions and Use Cases

- 5 min read

  ## [Top advantages of launching a D2C Hyperlocal marketplace](https://www.ordering.co/blog/top-advantages-of-launching-a-d2c-hyperlocal-marketplace/)

  Top advantages of launching a D2C Hyperlocal marketplace. If you consider turning your online business into a hyperlocal marketplace, there is no…

  - Solutions and Use Cases

- 5 min read

  ## [What are the different types of revenue models in the online marketplace?](https://www.ordering.co/blog/what-are-the-different-types-of-revenue-models-in-the-online-marketplace/)

  What are the different types of revenue models in the online marketplace? Getting the revenue model right is one of the first things you need to think…

  - Solutions and Use Cases

- 5 min read

  ## [Which are some successful D2C platforms](https://www.ordering.co/blog/which-are-some-successful-d2c-platforms/)

  Which are some successful D2C platforms You have probably become familiar with the trend of companies that have incorporated the direct-to-customer…

  - Solutions and Use Cases

- 5 min read

  ## [Why franchises do not want to work with UberEats or similar anymore](https://www.ordering.co/blog/why-franchises-do-not-want-to-work-with-ubereats-or-similar-anymore/)

  Why franchises do not want to work with UberEats or similar anymore Most of us have tried ordering our favorite fast food meal through a popular app…

  - Solutions and Use Cases

- 4 min read

  ## [Leafly Business Model/ The Marijuana D2C platform](https://www.ordering.co/blog/leafly-business-model-the-marihuana-d2c-platform/)

  The use of Cannabis remains controversial in many areas around the world. However, the US has legalized medical Cannabis and CBD products in…

  - Solutions and Use Cases

- 5 min read

  ## [Did you sell on the Super Bowl?](https://www.ordering.co/blog/did-you-sell-on-the-superbowl/)

  Did you sell on the Super Bowl? Super Bowl just passed, and if you did not increase your sales selling online that day, you have to take a deeper…

  - Marketing and Loyalty

- 4 min read

  ## [Food Franchises: The new D2C business model](https://www.ordering.co/blog/food-franchises-the-new-d2c-business-model/)

  The D2C model can be defined as an independent platform where goods and services are offered directly to customers without the involvement of any third parties.

  - Solutions and Use Cases

- 5 min read

  ## [How Deliveroo works Business model explained](https://www.ordering.co/blog/how-deliveroo-works-business-model-explained/)

  How Deliveroo works/ Business model explained Are you currently planning to start an on-demand delivery business? While doing research, you…

  - Delivery Automation

- 5 min read

  ## [How does the grocery D2C Business work?](https://www.ordering.co/blog/how-does-the-grocery-d2c-business-work/)

  How does the grocery D2C Business work? In recent years, grocery delivery has become a part of many people’s everyday lives due to the ongoing…

  - Solutions and Use Cases

- 5 min read

  ## [How much $$ are people spending, purchasing only in the Super Bowl?](https://www.ordering.co/blog/how-much-are-people-spending-purchasing-only-in-the-superbowl/)

  The most important sporting event of the year is approaching. If you own or are about to establish an internet business, you're undoubtedly curious…

  - Solutions and Use Cases

- 4 min read

  ## [How to Start a Direct-To-Consumer Flower Delivery Service?](https://www.ordering.co/blog/how-to-start-a-direct-to-consumer-flower-delivery-service/)

  How to Start a Direct-To-Consumer Flower Delivery Service? Flower services are a few sectors that remain in high demand year after year, regardless of…

  - Solutions and Use Cases

## See it running on your own menu.

The shortest way to understand any of this is to watch an order go from a storefront to a store to a driver, on your locations.

[Book a demo](https://www.ordering.co/contact/?meeting=demo#book)[See a live demo](https://www.ordering.co/demo/)
